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Empower Aesthetics Announces Partnership with BCRN Aesthetics

Austin, TX -- November 7, 2023 --Empower Aesthetics (“Empower” or “the Company”), an Austin-based national medical aesthetics platform, today announced its acquisition of BCRN Aesthetics (“BCRN” or “the Practice”), a leading medical aesthetic practice in Houston, Texas.

Founded in 2012 as Rejuviface by Bri and rebranded as BCRN Aesthetics in 2017 by Registered Nurse and Galderma Aesthetic Injector Network(GAIN) Trainer Bri Collins, BCRN Aesthetics is home to Houston’s leading advanced aesthetic injectors. The Practice focuses primarily on cosmetic injectables, advanced skincare specialties and non-invasive procedures. The Practice’s always-evolving knowledge of aesthetics, combined with their unwavering dedication to exceptional customer service and top-tier medical training, makes it one of the most sought-after med spas in the Houston area.

Empower’s partnership with BCRN expands the Company’s reach to the Southwest United States. Backed by Shore Capital Partners, a private equity firm focused on microcap investments, Empower provides the tools, support and strategy to empower aesthetic owners and practices to reach new heights, all while maintaining the highest quality of care.

“I'm proud to welcome Bri and the BCRN crew to the Empower team! BCRN is a perfect partner for us to enter the Houston market,” said Jeff Helfgott, Chief Executive Officer of Empower Aesthetics. “The team’s warmth shines through as soon as you walk through the door, and Bri's expertise as a GAIN trainer and focus on providing the highest quality training has earned BCRN a reputation as a top-rated med spa in Houston.”

Through this partnership, Empower and BCRN will work together to implement several strategic and operational initiatives to grow the Practice and continue the excellence in customer experience and treatment quality.

“I am extremely proud of what we’ve accomplished in the last six years at BCRN. Our partnership with Empower allows us to further invest in our team’s education and enables us to maximize our patient outcomes and satisfaction,” said Bri Collins, founder of BCRN.

As the medical aesthetics industry continues to evolve, Empower is partnering with aesthetic providers to empower the joy of aesthetics. Empower is committed not only to delivering the best practices, tools and support to expedite growth, but also to reigniting the passion for aesthetics and the dedication to patient well-being that originally attracted practitioners and business owners to the field.

To learn more about Empower Aesthetics, please visit or email

About Empower Aesthetics

Empower Aesthetics is a national aesthetics platform that provides the tools, support and strategy to empower aesthetic owners and practices to reach new heights while maintaining the highest quality of care. Headquartered in Austin, Texas, Empower is looking for providers with whom to partner and grow the right way. To learn more about Empower Aesthetics, please visit or email

About Shore Capital Partners

Shore Capital, a Chicago-based private equity firm with offices in Nashville, is an investor in microcap companies in the healthcare, food and beverage, business services, industrial, and real estate industries. Shore’s strategy is to support management partners to grow faster with less risk, through access to capital, world-class board and operational resources, and unmatched networking, development, and shared learnings across the portfolio. For the fourth consecutive year in 2023, Shore received recognition from Inc. Magazine as a top founder-friendly investor. Shore has also consistently been recognized by PitchBook for leading all U.S. Private equity firms in total deal volume. Shore targets investments in established, successful private companies with premier management teams, stable cash flow, and significant potential to grow through industry consolidation and organic growth to generate value for shareholders. Shore has over $6 billion of assets under management and in additional investment platforms to which it provides business and operational services. For more information, including with respect to these awards and investment platforms, please visit:

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